Culture Partners Acquires Paradigm Learning, Innovator in Experiential Business Solutions

Newest acquisition adds proven business learning simulations to Culture Partners’ offerings

Today, we are excited to announce that we have acquired Paradigm Learning, developer of the most impactful tools in experiential business learning that directly connect people to driving results.

“This is a huge benefit to our clients. Paradigm Learning empowers leaders to connect and experience how their decisions impact the results of their company or division. Adding Paradigm’s simulations to our Culture Equation Journey will provide organizations with the experience of making business decisions that connect their purpose, strategy, and culture directly to their business goals and key financial results.”

Joe Terry
CEO, Culture Partners

Over the last 28 years, Paradigm Learning has reached more than 2.5 million people in over a thousand organizations around the world with its flagship product Zodiak®: The Game of Business Finance & Strategy. Zodiak is a simulation that engages participants in small teams to become business leaders responsible for creating and owning a three-year financial strategy. 

“The beauty of experiential learning is that it quickly engages participants, creating experiences that stay with you and ultimately increase retention of how financial decisions, connected to purpose, strategy and activated by culture, deliver results. It’s a natural fit with Culture Partners’ purpose to unleash the power of culture: Paradigm Learning’s business acumen tools activate positive company culture in an immediate and long-lasting way.”

Robb Gomez
COO, Paradigm Learning

“We want every person in an organization to understand how their decisions — driven by a clear purpose and strategy activated by culture — personally and directly impact their organization’s results,” adds Joe Terry. “Paradigm Learning’s tools, integrated in our Culture Equation Journey, will create this experience for our clients.”   


The acquisition of Paradigm Learning follows our recent acquisition of The Culture Equation™, developed by Dr. Jessica Kriegel, now Chief Scientist of Workplace Culture at Culture Partners. Both acquisitions add to a unique suite of offerings for organizations seeking to strengthen their cultures, retain their people, attract top talent, and meet financial results.

Contact us to learn more about how you can activate workplace culture to fulfill your purpose, drive your strategy, and achieve results.

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